Holiday23 Displays
Holiday23 Windows
HOLIDAY23 WINDOWS
The Holiday23 Window celebrates the season through the decadence of dessert. Cherries reimagined in a larger than life scale embody the season’s over the top and whimsical spirit. An abundance of red grounds the display in the traditional Holiday palette, whereas pops of pink and metallic surprise and activate the composition.
Comprised of three main components the Holiday23 Window inspires cheer from the on-glass gold frame to the wrapped wall to floor gift box stripes, and most eye catching of all the sculptural, over-sized cherries in a variety of scales.
The execution of the Holiday23 Window stems from excellent craft. Perfectly smooth and lush cherries are finished to perfection in an assortment of surface treatments; paint, pink & red leafing, chocolate dip, and paillettes.
Holiday23 Window
Holiday23 Window Sketch
Holiday23 Window Templates
Holiday23 Window Art Wall
Holiday23 Window Composition
Holiday23 Window Planning
Cherry Templates cut out of foam board
Foam board pieces assembled, carved, and sanded into cherry shape.
Foam cherries covered in foam coat, plaster, sanding and final metallic surface treatment.
Holiday23 Front of store
HOLIDAY23 FRONT OF STORE
Whimsy continues in the Holiday23 Front of Store Display as mannequins are elevated above on over-scaled cake and cake stands. The display gives the season’s theme a cool and modern spin with the minimally decorated cake as a sculptural art piece. A departure from the bold window palette, the Front of Store Display gives a modern twist with silver, neon green, and neutrals; showcasing clean lines and crisp folds.
Two key components guided the display’s composition; the first being careful spatial planning. The 12ft ceiling height and 6ft mannequins had to be taken into account to determine the height for the cake stands.
The second component was the relationship between the display elements, making sure via careful measurement and sketching that cake stands and mannequins would not be blocking each other from the Front of Store view.
With safety always in mind, the install of the display elements took careful planning to ensure cake stands, the cake, and mannequins were completely secured in place.
Holiday23 Front of Store Display
Holiday23 Front of Store Display Sketch
Holiday23 Front of Store Display Install
Front of Store Display cake progress
Paper folding for cake stand
Laminated folded paper for base
Folded paper base for cake stand
Plywood bases for cake stand and cakes
Cake stand base structure
Painted cake stand base
Displays
HOLIDAY23
FALL23
SMR23
SPR23
HOL22